MARKETING

There are unique issues and challenges women face in business and the workplace and at times you need to have support and guidance, to turn your dreams of success into a reality. Nothing empowers or drives your career/business faster and further than having a professional positioned to support and guide you with achieving your Her Umbrella has a database of Members Nationally, that have a comprehensive understanding of the fulfillment and independence women achieve from pursuing a successful career or business ownership.

Depending on your needs and brief, we will find the “best fit” for your brief and provide a shortlist for you. We will then facilitate an initial telephone hook up and progress from that initial consultation.

One-on-one marketing sessions with our business experts focus in on your specific requirements and are designed to keep you on track for success.

From conducting sales training initiatives focused on communication techniques, to enhancing the ambiance of retail environments and refining the editorial voice of websites, there’s room to optimize the experience for women consumers no matter what your business.

After all, women don’t just compare your company to your competitors: they compare it to their favourite best-in-class retailers and e-commerce sites.
And depending on what you sell, they may even compare your website and videos to their favourite magazines and television shows. That’s why forward-looking companies will invest in women’s insights research and look outside their own industries to benchmark themselves against best-in-class, female favourites.

NEED MARKETING HELP?

Help me with my marketing please!!

Social Media Management
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Are you having trouble implementing your social media strategy; are you spending too much time for little or no return? You may not even have a strategy but you’ve signed up on just about every social media profile out there, and managing them takes up a huge chunk of your time. We love social media and are the solution to managing our clients expectations.
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There is no cookie-cutter approach to building your following. You need to be consistent with your message and engage with your fans and followers. We can manage the whole process for you!
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​If you are a new small business owner who wants to focus on kickstarting your venture the best way you can, you need to get rid of small, repetitive tasks and let us take care of all of this for you. All those small daunting tasks that consume your time and interfere with your creativity can be a thing of the past. By hiring a Social Media Manager, not only will you get those social media tasks done, but they will be done by a professional in a way that guides your brand to where it needs to be!

Instagram Aesthetics

If you want to get new Instagram followers, having a beautiful and cohesive Instagram aesthetic is the key to turning visitors into followers. Having a curated Instagram aesthetic is one of the best ways to grow your account, build a following and show off your brand’s unique style and tone. And the good news is, you don’t need pro photography skills or expensive editing software to really nail your aesthetic.

Your Instagram aesthetic is one of the best ways to get more followers and grow your account. And this year, creating a cohesive Instagram aesthetic is more important than ever! More and more people are turning to Instagram to search for their favorite businesses. That means, your Instagram profile is now just as important as your website’s homepage.

Your Instagram feed is the first thing a visitor sees when they land on a new profile, so it’s important you make a good impression. When a visitor lands on your profile and knows exactly what they can expect to see on your feed, they’re much more likely to hit that “follow” button.